Gaya APA

Assauri.M.B.A, P, S. (2012). Strategic Marketing: Sustaining Lifetime Customer Value (1). Jakarta: Rajawali Pers.

Gaya MLA

Assauri.M.B.A, Prof.Dr., Sofjan. "Strategic Marketing: Sustaining Lifetime Customer Value". 1 Jakarta: Rajawali Pers, 2012. Text.