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Introduction To Business
Introduction to Business is concise and manageable for one quarter or one semester. The examples are current and focus on small, mid size, and large business. Every chapter includes career information and advice for students relevant to their possible or ongoing careers. Every chapter also has an opening profile of a business relevant to that chapter content as well as an applications feature that specifically shows how the information in that chapter can be used in our day-to-day lives and work lives. We strive to illustrate to students why the concepts and examples presented in this text are relevant to them now as well as after they graduate.
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